The Art of SEO

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Our SEO Strategy

Organic Growth

Creating A successful SEO Campaign is a lot like planting a seed and nurturing it to grow

You need to do all the little things right to properly build an authentic and valuable web presence

Every SEO project is different and brings it's own unique set of challanges and opportunities

We learn about your market and create a sustainable plan to build your online presence

We measure success and modify your strategy based on what we learn from the data

Why Choose Optimizers.ca

Every time somebody searches for your product or service online, your website should be right there in the search results, ready to capture those customers.

Search Marketing has been shown to be highest ROI marketing investment because over 90% of online activities start on a search engine. Positioning your business website in the search results page for the proper keywords will find you qualified leads who are actively seeking the product or service you provide. This is exactly where and when you want to capture the targeted traffic.

We help your business grow a natural online presence by optimizing your website to a position where your customers will find you on Google, Bing, Yahoo and other search engines. This is done with a comprehensive SEO strategy that increases your reach and building your market authority.

We help you turn your website into a live 24 hour salesperson by optimizing your organic search results, generating online leads, maximizing conversion rate and using analytics to refine your marketing efforts to as you better understand your visitors and their behavior.

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SEO

Search Engine Optimization Strategy

  • Keyword Research

    A successful SEO campaign begins with keyword research. You need to know what search terms are best to target. You need insight into the market landscape to understand the risks and oportunities and to assess your competition.

  • Web Diagnostics

    Analize your site to find where you could optimize your existing content and find opportunities to improve your SEO. You will want to validate and fix all existing issues reported.

  • Content Strategy

    Search engine algorithms are looking for good content. That is why it is so imporant to have a content strategy that will help maximize SEO and send natural inbound traffic through search funnels.

  • Satelite Sites

    A successful content strategy will often involve the use of satilite sites. These sites could be blogs, or industry resources. Satilite sites form a network to furher your online reach and will greatly help your main SEO effort.

  • Link Strategy

    Links are the language of search engine spiders. A properly structured site with informative and supportive internal, external and inbound links will have a large SEO advantage over the competition.

  • Social Media

    In 2019 SEO campaigns need a social media component. A strong social media presence will attract more targeted visitors to your site and tell search engines that your page has authority and is worth listing higher in the search results.

  • Competitor Analysis

    Learn what your competition is doing to rank in search engines will help you understand the market landscape and help find opportunities to out-perform them

  • Analytics

    We take what we learn from analytics to refine and improve our strategy. We find out what works and what doesn't and use this insight to modify our approach. This way we are always improving our SEO.

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